AdvisorSocial Blog

Top 10 Tips from Best LinkedIn Company Pages of 2012

Written by LinkedIn on .

A few months ago, we had the pleasure of announcing the Best LinkedIn Company Pages of 2012. Since then, we’ve heard from a lot of you asking for tips on how to take your Company Page from good to great. So what better way to answer that question than to hear directly from our Company Page winners. Learn more about LinkedIn Company Pages: http://marketing.linkedin.com/company-pages/

 

Why Pinterest Rocks!

Written by Matt Peterson on .

Did you know Pinterest is the fourth largest web traffic driver in the world? This September, Pinterest surpassed Yahoo organic traffic. However, Google organic traffic, direct referrals, and Facebook referral traffic are still leading the way as the top web traffic drivers.

"From May to June, Pinterest's referral traffic grew by 43.7% and from June to July, it grew by 15.97%...and from July to August, Pinterest grew again, this time by 33.33%," according to Sara Perez in a TechCrunch article.

For advisors, using Pinterest to link back to your website is a great way to boost traffic to your site!

Some Board Ideas for Advisors

  • Philanthropy & PR
  • Video Board
  • Client Appreciation Events
  • Investment Strategy Board

Check out 28 more ideas

Creation

Pinerest works the best for images and videos. Be sure to use effective keyword URLs when creating your boards! Also be sure to link Pinterest back your website.

A Few Examples

 

A New Look for Your LinkedIn Company Page

Written by Matt Peterson on .

Follow MIAGD on LinkedInNow it’s easier than ever to build relationships with your target audience on LinkedIn.

Express your brand. A picture's worth a thousand words. Now you can welcome visitors to your page with an eye-catching image that represents your company or brand.

Showcase what you have to offer. Our new streamlined design spotlights your company's products, services, and relevant career opportunities where they're likely to get noticed: on your Overview page.

Highlight what's important and keep followers engaged. Your status updates now show up front and center, so it's easy for visitors to read, like, comment and share. Feature a post to bring it up to the top of the page.

Reach members everywhere. Company Pages now appear on our world-class mobile & iPad apps, giving you even more opportunities to interact with your target audience. Get the app.

See the new layout in action.

What's New:

  • Large brand image
  • Streamlined design
  • Greater prominence for status updates
  • Featured posts

Plus, Company Pages now appear on our mobile and iPad apps—so you can reach members wherever they are.

Make your website visible!

Written by Matt Peterson on .

Other website operators can only link to your website if they recognize your website and its content. Therefore, draw attention to your website on the Internet!

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